— Westwood One renews its partnership with the NCAA to be the exclusive network radio home of the NCAA Championships including the Division I Men’s Basketball Championship and the Final Four® –
New York, NY – January 13, 2011 – Westwood One and the National Collegiate Athletic Association (NCAA) announced today a new multi-year agreement for Westwood One to continue as the exclusive network radio home of the NCAA Championships including the Men’s Basketball Championship Tournament and Final Four.
“We are proud to continue our very successful partnership with the NCAA,” said Rod Sherwood, President of Westwood One. “This agreement ensures that Westwood One will continue to be America’s preeminent nationwide radio sports broadcaster for years to come.”
“The NCAA and Westwood One have a longstanding relationship and devotion to NCAA Championships, which represent outstanding student-athlete talent in college sports,” said Mark Emmert, NCAA president. “Westwood One’s commitment to the highest level of excellence in sports broadcasting ensures that millions of NCAA fans nationwide won’t miss a second of championship action.”
“Delivering every bounce, basket and buzzer-beater of NCAA March Madness® to our faithful listeners is something we cherish greatly,” said Howard Deneroff, SVP/Executive Producer Westwood One Sports. “From Magic vs. Bird over three decades ago, to Butler’s thrilling Cinderella run just last season, America’s radio destination for college hoops has been, and will continue to be Westwood One.”
Westwood One will continue to exclusively broadcast the Division I Men’s Basketball Championship including the Men’s Final Four the Division II Men’s Basketball Championship, the Division I Women’s Basketball Championship regional finals as well as the Women’s Final Four, the Division I Men’s Ice Hockey Championship semifinals and championship, and the Men’s College World Series. Westwood One will also begin airing additional championships as part of the new deal including the NCAA Division I Men’s Lacrosse Championship and Women’s College World Series Finals.
In addition to network radio, Westwood One is also the exclusive online and mobile audio provider of the NCAA Championships. Westwood One’s 2011 Division I Men’s Basketball Championship Tournament audio broadcasts will be heard on over 450 radio stations, as well as through the use of mobile devices nationwide. Audio broadcasts of all 67 Division I Men’s Basketball Championship games will be streamed online for millions more to enjoy via the Internet.
Westwood One is the leader in play-by-play sports broadcasts on radio. In addition to the NCAA Championships, Westwood One’s sports lineup includes regular season NFL football, the Playoffs and the Super Bowl; regular season NCAA Football and Basketball; the Masters, the Olympics, The Robert Wuhl Show, Westwood One Sports Prep and more.
About the NCAA
The NCAA® is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletics opportunities for more than 400,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA Championships in Divisions I, II and III sports. Visit NCAA.org and NCAA.com for more details about the Association, its goals and members and corporate partnerships that help support programs for student-athletes.
*NCAA, March Madness, Final Four and College World Series are trademarks owned or licensed by the National Collegiate Athletic Association.
About Westwood One
Westwood One (NASDAQ: WWON) is one of the nation’s largest providers of network radio programming and one of the largest domestic providers of traffic information in the U.S. Westwood One serves more than 5,000 radio and 165 TV stations in the U.S. Westwood One provides over 150 news, sports, music, talk and entertainment programs, features and live events to numerous media partners. Through its Metro Traffic business, Westwood One provides traffic reporting and local news, sports and weather to more than 2,250 radio and TV stations. Westwood One also provides digital and other cross-platform delivery of its Network Radio and Metro Traffic content to over 700 radio, television and newspaper affiliates.